About the Program
The College of Business, through The Sales Centre at Ohio University, sponsors the Ralph and Luci Schey Sales Certificate program for students in any major who want to develop knowledge and skills in professional selling. One of the options within the program is the Sales Certificate with a Retail Focus (certificate code CTSART). Completion of this program, which is the equivalent of a minor, results in the certificate and is recognized officially on transcripts upon graduation.
Admission
Admission to this program is competitive and not guaranteed to all who meet the admission criteria. Students with the highest probability of success will be admitted up to the enrollment ceiling. Members of groups historically underrepresented in business will receive special consideration. For more information about admission criteria, go to the Sales Centre Admissions Web page. To apply for the program, go to the program's online application.
Curriculum
Core Requirements
MKT 358 - Professional Selling Techniques (4)
MKT 458 - Sales Management (4)
HCRM 399B - Retail Sales Internship (4)
Advanced Courses
Select one:
MKT 425 - Business-to-Business Marketing (4)
MKT 444 - Consumer Behavior (4)
Retail Merchandising Requirements:
HCRM 250 - The Consumer in American Society (4)
HCRM 423 - Retail Merchandising: Promotional Strategies (4) OR HCRM 417 Retail Merchandising: Management (4)
Cross-disciplinary Requirements
In addition to the courses listed above, one additional cross-disciplinary courses (4 hours) are needed to fulfill the 28-hour requirement. The courses below are suggested. Other cross-discplinary courses that support the certificate curriculum may be substituted with the approval of the Sales Centre executive director.
COMS 206 - Communication in Interpersonal Relationships (4)
COMS 215 - Argumentative Analysis and Advocacy (4)
COMS 342 - Communication and Persuasion (4)
PHIL 130 - Introduction to Ethics (4)
THAR 113 - Acting Fundamentals I (4)
THAR 170 - The Theater Experience (4)